[Osmf-talk] seeking funding ideas
Jo Walsh
jo at frot.org
Fri Apr 30 15:16:23 UTC 2010
dear all,
> *Publicity* ---| Not expecting rentability
> *Commissions* -| 2. to influence
> Donations -----| 3. to sell
> Pay per view --| Expecting rentability
> *Databases* ------------------------ * due to the audience
> |--------------- * due to the technology
> | |--- * due to the brand
> Pay for premium use | |
> *Corporate use -----|
> |
> *Franchising by territory*------|
> *Franchising by market segment* |
> *Diversification* --------------|
Have read that the banks at least within the UK operate the ATM network
as a non-profit collective which the various banks all part-fund.
There is a recognition that competition at this level is not
economically beneficial.
One sees open source software projects with a protective ring of
consultancies around, offering support and training and setup. The
project grows and thrives as a byproduct other work being done.
So startup companies can look at Genis' diagram and think about
fund-raising tactics that take money from businesses, not from people
(though what would happen if all businesses behaved this way?).
OSM has such a ring, there are Cloudmade and Geofabrik, folks like ITO
World and Stamen and Prodevelop, maybe many more. Selling use of the
audience database - e.g. OpenCycleMap, with user permissions, allows a
bike shop or campaign group to communicate with contributors. Or
corporate use of services - i heard that First Great Western trains now
have OSM maps on seat-back screens thanks to Cloudmade?!
And these folks in turn ought to be finding more ways to support the OSM
Foundation and the core infrastructure. It will still be donation but
not look like begging...
cheers,
jo
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