[Tagging] operator and brand WAS: Re: community centres

[M∡rtin Koppenhoefer]

2010/9/29 Nathan Edgars II <neroute2 at gmail.com>:
> On Wed, Sep 29, 2010 at 5:13 AM, M∡rtin Koppenhoefer
> <dieterdreist at gmail.com> wrote:
>> There is also no wikipage yet for Key:brand (if I didn't overlook it).
>> Can we try to make up a text and put it?
>
> How is it now?
>



Thanks for starting this article. You write that the wikipedia article
is horrible, but I don't agree, IMHO it's not bad.
They start with "A brand is the identity of a specific product,
service, or business" and say that registered brands are trademarks,
both valid characterizations IMHO.

Your text says: "The brand is a larger entity that a place advertises
itself as part of."

This is IMHO not correct. Take automotive. A car seller doesn't
advertise himself to be part of say Ford. He simply sells Ford cars
(in accordance with Ford).

I suggest to put: "Use brand to refer to a brand. Brands are
identities of a specific product, service, or business and are often
registered as trademarks."

The rest could be clear from the examples.

Cheers,
Martin