[OSM-talk] How would you present OSM on a TV show?

Andy Allan gravitystorm at gmail.com
Wed Oct 14 15:56:54 BST 2009

On Wed, Oct 14, 2009 at 2:39 PM, Ciprian Talaba <cipriantalaba at gmail.com> wrote:
> Hi everybody,
> Eddy Petrisor from the Romanian OSM community is close to get OSM on a
> Romanian TV show,

Cool - good luck Eddy!

A piece of advice I've always been given (and always forgotten to
actually do) is to "sell the benefits, not the features". So advice
would be to explain to people what the benefits of openstreetmap are,
rather than what the features are.

For example, OpenCycleMap lets you have more fun riding your bike,
have a safer route, makes it easier to find bike parking near your
office. Those are the benefits. OpenCycleMap is an international map
showing bike routes, bicycle parking and contour lines. Those are the
features. Of course, if you read any of the stuff I actually write
about OCM I'm always doing it wrong...


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