[Talk-us] flyers / brochures
frederik at remote.org
Wed Jul 25 18:45:02 BST 2012
On 25.07.2012 19:36, Richard Weait wrote:
>> Thanks, that's helpful. I haven't looked at the full PDF (really slow
>> connection right now) - in your opinion, does this need adapting to 1)
>> The N-American situation and 2) 2012?
> I'd go with it, unchanged, as a first run. Invest the time in
> customizing it if the rest of the plan (printing, ordering, shipping)
> are successful.
In my experience, the single most expensive bit about the flyers is
distribution. Printing 10k flyers costs ~ EUR 130 or so here in Germany
(so, 1.3 cent per piece), but re-packaging them into easily shippable
cartons of 100 or 200pcs and mailing them to individual mappers or local
groups costs ~ 1.8 cent per piece on average, not counting time spent.
I had tried to find someone in the US to distribute the English flyer; I
had someone willing to sponsor the cost of printing but nobody I spoke
to felt able to actually handle distribution.
Frederik Ramm ## eMail frederik at remote.org ## N49°00'09" E008°23'33"
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